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(West Plains) – Willis Mushrush, Business Development Specialist with University of Missouri Extension, is conducting an OzSBI Professional Workshop, “How to Determine the Right Price for Your Product or Service” on Tuesday, February 4, from 1-3 PM at the Ozarks Small Business Incubator.

The workshop is designed to help business owners determine a dynamic pricing strategy based upon changing demand, direct and indirect costs, competition, and market position.

The goal of any business is to make a profit. Organizers say that if you’re a startup or want to revisit your pricing strategy, this workshop will give you the tools to put profitability at the forefront of your pricing.

The workshop costs $35 for non-members and $20 for OzSBI members. The deadline to register is Friday, January 31. Registrations received after the deadline will cost an additional $5 for both members and nonmembers.

To register for workshop, go to, call 417-256-9724 or email

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